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Save hours every week
Replace manual sending and copying with always-on flows that launch, follow up and report automatically.
Automated Marketing • South Africa
Automated marketing that runs 24/7 — built for SA growth
AI-powered automated marketing that handles lead nurturing, email, WhatsApp, social posts and ads. Your team focuses on strategy while the system delivers timely, personalised campaigns at scale.
Email • WhatsApp • Social
Lead nurturing & scoring
Data-driven insights
POPIA-aware journeys
What is automated marketing?
Automated marketing uses AI and software to take over repetitive marketing tasks — from emails and posts to ad optimisation and follow-ups — so you get consistent, personalised campaigns without manual busywork.
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Higher engagement
Deliver timely, relevant messages that match behaviour — boosting opens, clicks and conversion rates.
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Lower cost per sale
Let automation handle nurture and follow-up, so your existing team can support more revenue with less effort.
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Real-time insights
Track performance across email, WhatsApp, social and ads in one place to see what’s working now.
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Scales with your growth
Start with a few key journeys and expand to more campaigns, channels and segments as your business grows.
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POPIA-aware journeys
Consent, opt-outs and frequency caps built into flows — so campaigns stay compliant as you scale.
Key parts of your automated marketing system
We combine AI, CRM and channel tools into one engine — so every lead, customer and campaign stays in sync.
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Email campaign automation
Welcome sequences, post-purchase follow-ups and newsletters triggered by real behaviour — not guesswork.
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WhatsApp journeys
Drip campaigns, reminders and offers on the channel your customers actually read — all tracked in CRM.
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Social media automation
Schedule and optimise posts across key platforms, with AI suggestions for copy and best send times.
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Lead nurturing & scoring
Guided journeys that warm up leads over time, plus scoring to surface the hottest opportunities first.
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AI-optimised ad campaigns
Personalised ads that adjust based on performance — improving ROI while protecting budget.
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Customer segmentation
Group contacts by lifecycle stage, spend, interest and engagement to send highly targeted campaigns.
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Lifecycle flows
From first enquiry to repeat purchase — flows that keep customers moving forward without manual chasing.
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CRM & pipeline integration
Sync every click, reply and purchase back to your CRM and sales pipelines for one source of truth.
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Reporting & dashboards
Clear views of key metrics so you can quickly see which campaigns deserve more budget and attention.
Quick-win automated journeys to launch first
New lead → Welcome sequence
Abandoned quote/cart → Reminder
Post-purchase → Review & upsell
90-day inactive → Win-back offer
Event/webinar → Follow-up sequences
High-value leads → Sales alerts
Birthday & anniversary campaigns
−60%
time spent on manual sending
+20–40%
lift in engagement for key campaigns
3–5×
more touchpoints per lead, same team
30 days
to launch your first automated journeys
Where automated marketing shines in SA
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Hospitality & tourism
Automated quotes, stay reminders and upsell offers for rooms, activities and packages.
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BPO & contact centres
Follow-up sequences after calls, surveys and support tickets that keep clients engaged.
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Property, parking & venues
Lead capture from web & social, automated viewing reminders and event promo campaigns.
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Healthcare
Appointment reminders, check-in messages and follow-up education flows (POPIA-aware).
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Wine & agriculture
Club communications, seasonal offers and reorder nudges based on stock and harvest cycles.
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Retail & eCommerce
Abandoned cart flows, back-in-stock alerts and WhatsApp-first campaigns that convert.
How we roll out automated marketing for your business
01
Clarify goals & journeys
We pick the first outcomes to target — leads, sales or retention — and choose the journeys that support them.
02
Connect channels & CRM
We link email, WhatsApp, social and your CRM so contacts, segments and events all sync in one place.
03
Design flows & content
Together we map the steps, write on-brand copy and set rules for timing, segments and frequency caps.
04
Launch, test & optimise
We launch a pilot, A/B test key elements, then keep the winners and expand to more campaigns and channels.
POPIA & risk checklist for marketing automation
Consent & opt-out
- Capture and store consent with source, time and purpose notes.
- Clear unsubscribe and stop wording on every channel.
- Logs for who approved templates and when they changed.
Minimise & retain
- Only collect data relevant to the campaign or journey.
- Retention rules and auto-cleanup for inactive contacts.
- Role-based access and change logs for sensitive lists.
Security & IP
- Encrypted data in transit/at rest and signed webhooks.
- Human edits to AI content preserved for IP clarity.
- Guardrails on claims, discounts and send limits.
FAQ
Straight answers on setup, content, integrations and what results to expect.
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Is this only for big marketing teams?
No. Automation is especially powerful for lean teams — it lets one marketer run campaigns that used to need a full department.
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Do you provide the strategy and content?
We co-design your journeys, help with structure and examples, and can collaborate with your copy/design team or recommend partners.
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What tools do you integrate with?
We start with what you already have — CRM, email, WhatsApp, ad platforms — then recommend extra tools only where they add clear value.
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How long before we see results?
Most teams see lift on at least one key campaign within the first month once the initial journeys go live.
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What should we measure?
We track opens, clicks and conversions — but also pipeline impact, repeat purchases and how much manual work was removed.
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Can you support multiple regions?
Yes. We can adapt flows, languages and compliance rules for different countries and product lines as needed.
Ready to let your marketing run on autopilot — without losing control?
We’ll help you design, launch and optimise automated journeys that match how South Africans actually buy: WhatsApp, email, social and beyond.
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AI-powered growth for South African businesses. WhatsApp automation, AI chatbots, and marketing that converts — all in one system.